NetWork Success Story

Segmentify’s machine-learning backed algorithms worked to offer the best personalised experience to NetWork’s customers and had succeeded by increasing their conversion rates by 5.5x!

The Segmentify team is easy to work with, provides solutions quickly, and shares our vision for growth. As a result of the partnership, our eCommerce team now has a more systematic and efficient way to analyse and get the most out of our data, to the benefit of our customer. We are pleased that we delivered the right product to the right person at the best time, and the results we received are as follows.

Digital Channels Manager – Dorukhan Girgin

Overview

Founded in 1999, NetWork is a ready-to-wear fashion company that feeds off the multicultural setting of the 21st century and mainly caters to urban professionals. As its name suggests, NetWork represents the age of information and technology that we are in and emphasises the communication needs of the brand’s target audience. 
With its timeless approach to fashion, NetWork is a name associated with authenticity and quality.

The Results

With the help of Segmentify Personalised Recommendations, NetWork’s conversion rate increased to 4.31%. And do you want to hear something else that’s equally exciting? With the help of this solution, NetWork experienced a 15% increase in average basket value! Last but not least, through Segmentify Search Box, NetWork had a 58% increase in conversion rates.

58%

Increase in Conversion Rates from the Search Box

5.5x

Increase in Conversion Rates from the Personalised Recommendations

15%

Increase in Average Basket Value (ABV)

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