Gain Deeper Customer Insights with Real-Time Analytics

In an increasingly crowded and competitive market, real-time analytics is a must for brands that want to increase sales and conversion rates by making personalised product recommendations when a customer shows buyer intent. 

86% of ecommerce customers admit that a personalised shopping experience highly influences their decision-making process when shopping online. And almost three quarters (74%) of online shoppers say they get frustrated when recommendations aren’t personalised to their personal preferences.