Five Ways You Can Use Email to Keep Your Customers Coming Back

6 min read

From a digital perspective, there are many ways to market your ecommerce business – Google, Fa…

4 Ways to Digitally Enhance Customer Experience

4 min read

As digital commerce continues to evolve, it has become more challenging than ever for retailers to s…

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If You Are Not A/B Testing, You Are Missing Out on Everything

5 min read

If this title strikes you as a bold statement, let’s start the discussion with an example: You own…

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Top 10 Segmentation Types to Drive Conversions

2 min read

Did you know that recipients are 75% more likely to click on emails from segmented campaigns than no…


Tips on Building an E-commerce Website

4 min read

Opening your own online store makes a lot of sense nowadays. With the advent of the Internet, anyone…

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5 Reasons Fashion Brands Need to Provide a Personalised Experience

4 min read

The fashion industry is evolving faster today than it ever has in the past – and technology is beh…

4 Ways to Maximise your Push Notifications Strategy

3 min read

Push notifications have been a key part of ecommerce strategy for some time now in an effort to dist…

Top 3 Places You’ll Find Customers Making Purchases

3 min read

Hubspot defines omnichannel personalisation as: “the ability to deliver a seamless and consistent …