Linking Customer Segmentation & Personalisation: What Works & Why

4 min read

Are you segmenting your customer base? If not, you’re missing out on one of marketing’s most pow…

Segmentify 2018 Wrap Up – A Year Full of Data

4 min read

It’s been quite an outstanding year for ecommerce all over the world. According to the latest Inte…

The busiest day of Ecommerce: Black Friday and how we spent it

2 min read

Once again, Black Friday / Cyber Monday weekend proved itself to be the peak of all ecommerce with a…

5 Big Benefits of Push Notifications in Ecommerce

4 min read

In digital marketing, things rarely stay the same for long. Whether it’s new competitors or changi…

3 Scenarios You Can Implement with our Fly Mode Feature

3 min read

When someone says customer engagement, we immediately think of livechat and phone-support. No, we do…

5 Undeniable Benefits of Personalized Emails

4 min read

In the digital age, new ways of communication appear every day. Some deflate after a while like Snap…

A Complete Guide to Popup Recommendations

3 min read

Popups can lead to success or failure based on the way they are used.When done correctly, you can co…

How does Segmentify collect data? Track, Segment and then Target!

3 min read

This is one of the questions we get most often from our clients, so we’ll briefly explain the tech…