HE-QA had a 3.82x increase in conversion rates with Segmentify’s Personalised Product Recommendations and Personalised Search.
“ Thanks to Segmentify, which we started to work with to communicate clearly and accurately with our website visitors and help them reach their needs quickly, we now provide better service to our customers with Segmentify’s personalised recommendations. Segmentify met our needs in terms of customisation and analytics perfectly. Thanks to its user-friendly panel, we’ve created our campaigns in a very short time!”
HE-QA is a fashion retailer for women who prefer a modest lifestyle. As a brand, HE-QA is against the fast-consumed nature of fashion, and therefore, carefully crafts designs that are original, timeless and elegant.
Segmentify’s Personalised Solutions delivered HE-QA a 3.82x increase in conversion rates only in 2 months. In addition to that, HE-QA experienced a 6% and 12% increase in revenues and Average Order Value (AOV), respectively. As a result, 7.62% of overall purchases were done through Segmentify’s Personalised Search campaigns. Furthermore, Segmentify’s Personalised Product Recommendations had a contribution rate of 17.86%!
Increase in Conversion Rates
Increase in Revenue
Increase in AOV