The biggest Ecommerce event passed just last week which hosted over 15,000 delegates at the Olympia in London. Known as the ‘ecommerce event not to be missed’ the speaker’s lineup included the likes of Unilever, Diageo, IBM and many more innovative companies. With over 300 speakers, 250 exhibitors and over 200 hours of content, the ...

Not to brag but… Segmentify was named one of Forbes top 25 Machine Learning Companies to Watch. Forbes writes:“Segmentify’s vision is to create a better online shopping experience personalised for each visitor and increase the conversion rates for online retailers. The startup does this by creating a unique online shopping experience that is relevant to ...

With Segmentify named as one of the top machine learning startups to watch by Forbes magazine, it’s no wonder we are constantly creating new innovations to connect e-commerce companies with their end users. As Segmentify grows, we grow alongside our partners. This is why we recently teamed up with BigCommerce and started BigCommerce Personalisation by ...

Segmentify’s co-founder and UK chief executive Murat Soysal joined forces with Raconteur Media and The Times, to reveal the importance of AI in transforming the customer experience. In an era of hyper-connected consumers, the customer journey and elements of the customer experience are the keys for driving value. Building long-term proactive engagement and personalisation is ...

Segmentify is the most intelligent personalisation tool around the world and helps businesses to increase revenue while improving their customer experience by intelligent product recommendations. As the reach and success of Segmentify and its clients grow, we proudly continue to improve our service and invest in new innovation to satisfy the needs of our e-commerce ...

It’s been quite an outstanding year for ecommerce all over the world. According to the latest Internet Trends Report by Kleiner Perkins, global usage of internet reached 50% by the end of 2018, making half of the world population an active internet user. In other words, there are nearly four billion people with £2.5Tn to ...

In digital marketing, things rarely stay the same for long. Whether it’s new competitors or changing customer preferences, the landscape is always shifting. For many companies, there is a perpetual quest to be faster and more responsive. Advances in technology certainly make that easier, and today, marketers are spoiled for choice when it comes to ...

When someone says customer engagement, we immediately think of livechat and phone-support. No, we don’t. But we would if this was 2008. Well, in 2018, no one talks on the phone anymore, and chatbots have long replaced real human interaction to be able to scale with the ever growing ecommerce craze. Coming up with new ...

Popups can lead to success or failure based on the way they are used.When done correctly, you can convert visitors into paying customers. And when continued over time, first-time customers will turn into repeat customers. Popup recommendations can play a crucial role on this when you picked the product to be recommended intelligently. Yes, popups appearing all ...

This is one of the questions we get most often from our clients, so we’ll briefly explain the technology behind our super-accurate, personalized real-time recommendations. But before we continue, let’s address an important topic: First off, yes we collect and store online information from your visitors, and later use that information to recommend the most ...

‘We’re happy to proudly announce our new solution partnership with Ireland based ecommerce platform provider Nitrosell that provides integrated ecommerce solutions for independent retailers. Through this partnership we hope to not only expand our audience in the ecommerce world and reach more ecommerce businesses, but also offer them better services to enrich the ecommerce experience ...

In digital marketing, psychology plays a great role. Ecommerce personalization is key to connecting with your customers today, but there is more to just speaking directly to your audience. You need to really know them, and understand just how to persuade them into making purchases. That’s where consumer psychology and marketing mind-games come in. With ...