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5 Reasons Fashion Brands Need to Provide a Personalised Experience

4 min read

The fashion industry is evolving faster today than it ever has in the past – and technology is beh…

4 Ways to Maximise your Push Notifications Strategy

3 min read

Push notifications have been a key part of ecommerce strategy for some time now in an effort to dist…

Top 3 Places You’ll Find Customers Making Purchases

3 min read

Hubspot defines omnichannel personalisation as: “the ability to deliver a seamless and consistent …

23 Ecommerce Personalisation Stats You Need to Know in 2019

3 min read

It’s estimated that we will have 1.92 billion global digital purchasers by the end of 2019. It’s…

5 Reasons Why Personalised Content Drives More Sales

4 min read

It used to be easy to just copy and paste your responses or even automate them. But now even a simpl…

5 Compelling Cases for Machine Learning in Ecommerce

4 min read

Not to brag but… Segmentify was named one of Forbes top 25 Machine Learning Companies to Watch. Fo…

Your 4 Ecommerce Summer Must-Haves

3 min read

In more recent years, personalised messaging has become one of the most compelling methods e-commerc…

The Digital Future of the Fashion Industry

4 min read

Diana Vreeland, the former editor-in-chief of Vogue, a columnist for Harper’s Bazaar, and member o…