Why Segmentation is Important in eCommerce Marketing?
In a 2016 survey by Receiptful, only 23% of eCommerce businesses owners stated that they used customer segmentation. Whilst in…
Category: Segmentify
How Segmentify Contributed to a 300% Increase in Revenue of Celtic’s new In-house eCommerce Operation!
Segmentify was beyond excited to host the eCommerce Manager of Celtic FC, John Bruce in the third vlog of the…
20 eCommerce Tips to Prepare for Black Friday – Cyber Monday
It’s been an absolute honour to support our community over the last few months with the eCommerce Growth Show and…
How Has COVID-19 Affected eCommerce? Vol 2.
You may have already read our blog post in March on how COVID-19 is affecting eCommerce, but in case you…
5 B2B Lead Generation Strategies That Actually Work
Competitors abound, so if you want your company to stand out, you have to find ways to market your brand….
Sending Personalised Emails Can Be Awesome for Increasing Conversions
Email Personalisation: How To Avoid Being Creepy Sending personalised emails can be awesome for increasing conversions. But, they can sometimes…
Using AI to Drive Customer Engagement
Consumer behaviour is rapidly evolving, with new insights and trends popping up seemingly every day. From the ways consumers choose…
How To Improve Your Shopify Store Conversion Rate
It’s true– giving a traffic boost to your Shopify site is likely to generate more sales. However, leveraging just a…
How Has Covid-19 Affected Ecommerce So Far?
With the unprecedented COVID-19 ongoing, many businesses are struggling to stay afloat. While this is truly unfortunate for so many…
5 Reasons You Won't Want to Miss The eCommerce Growth Show
Do you have an eCommerce business that you want to drive sustainable growth in? At Segmentify, we are proud to…
Website Personalisation? 6 Tips to Get You Started!
If you happen to be a beginner in the world of digital marketing, you might be not familiar with website…
6 Ways Personalisation Can Transform Online Travel
As technology progresses, so does marketing. Online shopping is a competitive sector, but when customers are shopping for experiences and…