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Customer Types Helping Retailers This Holiday Season

3 min read

    It’s that time of year again when the holiday shopping frenzy kicks in!  Coming up in t…

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Black Friday Tips for Ecommerce Brands

3 min read

With visions of increased basket sizes and onsite conversions at the forefront of every retailer’s…

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5 Reasons Fashion Brands Need to Provide a Personalised Experience

4 min read

The fashion industry is evolving faster today than it ever has in the past – and technology is beh…

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Product Descriptions Optimisation for Different Customers in 6 Simple Steps

4 min read

In terms of online purchase habits, people put a lot of faith and trust in the product descriptions …

5 Ways to Turn One-Time Valentine’s Day Shoppers into Loyal Customers

4 min read

As with many other holidays, Valentine’s Day brings in a lot of first-time shoppers for many onlin…

How to Combine Humanization with Personalization

4 min read

Overwhelmed by personalization? Perhaps you’re hoping it’s an unnecessary option, which only som…

Personalization is the New A/B Testing

4 min read

A/B testing has been one of the greatest marketing strategies for many years. But in recent times, t…

Personalization Only Gets Better With Time Due To Continuous Machine-Learning

4 min read

Ecommerce personalization is more than a marketing strategy now. It’s an ever-evolving aspect of y…