G2 Users Love Us: Segmentify Awarded the “eCommerce Analytics Leader” Title!
Segmentify has been helping the top eCommerce brands create the best personalised customer experiences for over eight years now. We’re…
Category: Personalisation
![How to Effectively Use Pop-Ups in eCommerce [+Teknosa Success Story]]( https://www.segmentify.com/wp-content/uploads/2022/08/How-to-Effectively-Use-Pop-Ups-in-eCommerce-300x180.png)
How to Effectively Use Pop-Ups in eCommerce [+Teknosa Success Story]
Every eCommerce marketer wants to get the attention of their visitors. One of the best ways for this is to…
What is One-to-One Marketing? Definition, Tips, Examples
One-to-one marketing is perhaps the most popular marketing strategy for eCommerce websites at the moment. One-to-one marketing is the name…
All Aspects of 8 eCommerce Summer Marketing Ideas
Typically, summer is the slowest season for eCommerce, with July being the lowest point in terms of sales generation. However,…
Increase Urgency and Convince Hesitant Shoppers with Social Proof
Imagine a scorching summer’s day. You desperately want some ice cream, and there they are—two ice cream shops next to…
Create More Personalised eCommerce Campaigns with Rule-Based Segmentation
One of the key requirements for retargeting campaigns that actually generate leads and convert users is first to know who…
6 Ways AI Can Benefit eCommerce Businesses
Once only a crazy plot device in science-fiction, Artificial Intelligence technology is an inseparable part of daily operations for any…
eCommerce Statistics 2021/2022
The 2020 – 2021 period has been quite exciting and eventful for the eCommerce industry. We saw new trends rise…
4 Pillars of eCommerce: Segmentation, Personalisation, Customisation and Targeting
Even if you’re selling something as essential as water, you have to know where your customers are, lest they might…
Behavioural Targeting to Optimise Behavioural Segmentation
In 2021, a successful marketer should be aware of what their customers actually “do”, along with what makes up their…
Gamification in eCommerce: Meaning, Examples and Uses
Why do we like SuperMario? Why did we spend all those hours trying to save Princess Peach? What made us…
Is Your eCommerce Store Mobile-Ready?
We live in a fast-paced world, so fast that even texting has become too slow, and millennials have driven the…