If You Are Not A/B Testing, You Are Missing Out on Everything
If this title strikes you as a bold statement, let’s start the discussion with an example: You own a confectionery…
If this title strikes you as a bold statement, let’s start the discussion with an example: You own a confectionery…
Did you know that recipients are 75% more likely to click on emails from segmented campaigns than non-segmented campaigns. 75%…
The fashion industry is evolving faster today than it ever has in the past – and technology is behind the…
Did you know that by 2040 it is expected that 95% of purchases will be facilitated by e-commerce according to…
The world wants quicker solutions. Considering that 80% of all internet users own smartphones, and many of them grab their…
Email marketing is nothing new. It’s been around for quite a while. But the interesting thing about it, is that…
Email marketing is still going strong after all this time. When you have an advanced personalization technology in play, you…
In a time when social media, marketing technology, and project management tools are so dominant, it’s easy to forget about…
Establishing a foothold in the market place is far from straightforward. It is natural for marketplaces to sprawl and evolve,…
Getting customers to the checkout is not the finish line. In ecommerce, a serious amount of money is left on…