Linking Customer Segmentation & Personalisation: What Works & Why

4 min read

Are you segmenting your customer base? If not, you’re missing out on one of marketing’s most pow…

5 Ways to Turn One-Time Valentine’s Day Shoppers into Loyal Customers

4 min read

As with many other holidays, Valentine’s Day brings in a lot of first-time shoppers for many onlin…

A Better Retargeting Strategy: Best Uses of Different of Push Notifications

5 min read

The world wants quicker solutions. Considering that 80% of all internet users own smartphones, and m…

Segmentify 2018 Wrap Up – A Year Full of Data

4 min read

It’s been quite an outstanding year for ecommerce all over the world. According to the latest Inte…

The Main Rules of Personalised Ecommerce in 2019

4 min read

Who wouldn’t want to access an online shop, find everything they needand feel that their needs hav…

The busiest day of Ecommerce: Black Friday and how we spent it

2 min read

Once again, Black Friday / Cyber Monday weekend proved itself to be the peak of all ecommerce with a…

5 Big Benefits of Push Notifications in Ecommerce

4 min read

In digital marketing, things rarely stay the same for long. Whether it’s new competitors or changi…

5 Essential Steps for a Detailed Competitor Analysis in Ecommerce

4 min read

In ecommerce, no matter how niche you go, someone else has probably already done it before you. The …